Rebel CEO© was built for founders ready to set up their CRM right from the start, so they can actually use it.
Your CRM shouldn't feel like a second job.
ABOUT REBEL CEO©
EXPLORE SYSTEMS WE BUILD
You've got clients. Revenue. A CRM login sitting in your inbox that you haven't touched since you signed up.
You're running everything through your inbox, a spreadsheet, and a prayer – it's only a matter of time before something slips through the cracks.
Sound familiar?
You're not messy. Your systems are. The good news? Systems can be fixed.
We set up your pipelines. Map out your client journey. Create your templates. Configure your backend to match how your business actually runs.
Then we hand it off in a way that makes sense — so you walk away confident, clear, and in control.
No chaos. No overengineering. No "you'll figure it out."
We build done-for-you CRM systems.
Built to actually work.
A CRM that works for you. Not the other way around
What you get
04
A handoff that actually makes sense
You'll walk away knowing how to use your system, not left to figure it out alone.
03
Templates that sound like you
Not generic placeholders. Real emails + workflows that match your voice and elevate your client experience.
02
Clean pipelines.
Total clarity.
Always know where a lead or client stands. No more digging through inboxes or missing follow-ups.
01
A CRM built to match your client journey
Custom to your brand, your process, and how you actually work – not generic out-of-the-box setup.
Brooke Olsen
Founder Rebel CEO© + Brooke Olsen co.
Before Brooke was building backends for other businesses, she worked in corporate accounting, large-scale wedding production, floral design, and client consulting.
The kind of work where white-glove service in non-negotiable, details matter, and "figuring it out as you go" isn't an option.
Here's what she learned: Systems aren't sexy. But they're the difference between 60-hour weeks and actually having a life.
Rebel CEO© is how she makes those systems accessible to founders who are ready to stop duct-taping their workflows together.
Built by someone who's been in the trenches
"Rebel CEO© exists because I've seen what happens when the right system meets the right founder. Everything clicks. Everything moves. That's what we build here."
Systems strategist + Implementer
A clean backend = a confident CEO
Starting right beats cleaning up a mess later
Your CRM should work for you, not the other way around
Structure isn't restrictive. It's freeing.
Your business doesn't have to run on burnout
The principles behind everything we build.
Done-for-you CRM setup is where we do our best work.
But if that doesn’t seem like the right fit, there are a few other ways in:
Start wherever you are. We'll meet you there.
Ready to Rebel Against Chaos?
EXPLORE SYSTEMS WE BUILD
CRMs Made Easy Membership
Ongoing support, practical guidance, step-by-step setup help for HoneyBook, Dubsado, and Aisle Planner.
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CRM Success Checklist
Get organized so your CRM doesn't feel overwhelming. Map out your client journey. Gather your assets. Start right.
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Full Systems Implementation
Our sister brand, Brooke Olsen Co, is for businesses ready for full systems implementation beyond the CRM.